Management of Bystronic Group

Management of Bystronic Group

As a trusted partner, Bystronic stands for high-performance innovations, local expertise, and service excellence.

We are close to our customers. That builds trust and provides security. Our promise is to be the «Best choice». Bystronic management and all its employees worldwide feel a commitment to this promise.

Organization chart

Executive Committee

CEO

Alex Waser,  CEO
Alex Waser,
CEO

Automobile Engineer HTL, MBA, born 1967, Swiss citizen, joined Bystronic in April 2013

Alex Waser has been CEO of the Bystronic Group since April 2013. From 2010 until joining the Conzzeta Group, Alex Waser was Vice President of Ecolab Europe GmbH in Wallisellen, Switzerland, the European subsidiary of Ecolab, a global leader in water, hygiene, and infection prevention solutions and services. From 1994 to 2010 he worked for the SPX Group, a worldwide supplier of workshop solutions and diagnostics systems for the automotive industry. During this time, he held various management positions in Europe and the US, finally as President of Service Solutions of SPX Europe GmbH in Hainburg, Germany, where he was responsible for the Europe, Middle East, and Africa regions.

CFO

Beat Neukom,  Chief Financial Officer (CFO)
Beat Neukom,
Chief Financial Officer (CFO)

Business economist HWV / Certified Management Accountant (CMA), born 1970, Swiss citizen, joined Bystronic in May 2021

Beat Neukom has been CFO of the Bystronic Group since May 2021. Prior to joining Bystronic, he worked for the Merz Pharma Group, Germany, where he was Group CFO from 2014 to 2021, responsible for finance functions, IT, and strategic sourcing. In addition to his role as CFO, he was also responsible for Merz Pharma’s commercial operations in Latin America. Prior to that, Beat Neukom was CFO of two startup companies in the life science industry, one of which he co-founded. From 1997 to 2008, he worked for the Johnson & Johnson Medical Devices companies in Switzerland, the Netherlands, and the US. In addition to a bachelor’s degree in business administration, he holds a certification as a Certified Management Accountant (CMA) from the US Institute of Management Accountants.

Region EMEA

Johan Elster,  President EMEA Region, Chief Sales Officer
Johan Elster,
President EMEA Region, Chief Sales Officer

Dipl. Ing. ETH (mechanical engineering), born 1964, Norwegian citizen, joined Bystronic in October 1996

Johan Elster has been President EMEA Region since January 2021. In this function, he is responsible for P&L of all European Group entities. In addition, he holds the functional position of Chief Sales Officer, responsible for global sales. Johan Elster joined Bystronic in October 1996 as Managing Director of Bystronic Scandinavia. From 2007 to 2008, he held the position of Head of Market Region Northern Europe and from 2009 to 2012 of President of Market Division NAFTA and Europe North. Between 2013 and 2020, he was President of Business Unit Markets, responsible for all markets except China. Prior to joining Bystronic, Johan Elster was Commissioning and Startup Manager at Ems Inventa AG. Johan Elster has more than 25 years of experience in sales and service in the sheet metal industry.

Region Americas

Robert St. Aubin,  President Americas Region
Robert St. Aubin,
President Americas Region

Bachelor of Business in Marketing, MBA, born 1956, American citizen, joined Bystronic in September 2010

Robert (Bob) St. Aubin has been responsible for the Market Region Americas since January 2013. In this position, he is responsible for sales and service subsidiaries as well as manufacturing subsidiary within the North and South American market. Robert St. Aubin joined Bystronic in September 2010 as Managing Director of Bystronic Incorporated in the USA. He has spent his entire more than 30-year career in the sheet metal industry, starting with the sale of bending machines and then transitioning to laser cutting systems more than 25 years ago. Prior to joining Bystronic, he held a number of positions within the industry including VP of Sales and Marketing for a large machine tool company.

Region APAC

Norbert Seo,  President Asia Pacific and Australia Region
Norbert Seo,
President Asia Pacific and Australia Region

Master’s degree in Electrical, Electronics and Communications Engineering, born 1964, German citizen, joined Bystronic in January 2015

Norbert Seo joined Bystronic in January 2015 as Senior Vice President of Market Division Asia & Australia. He is responsible for the expansion of Bystronic’s activities in the Asia and Pacific region with the objective of increasing Bystronic’s customer proximity in Asia and increasing the expertise of the sales and service organization in the region. Prior to joining Bystronic, he was President of FFG Asia Pacific. Norbert Seo has 24 years of experience in the machine tool sector and held various management positions with Hwacheon and DMG in Asia.

Region China

Dr. Song You,  President China Region
Dr. Song You,
President China Region

Doctorate Degree in Robotics and automation, MBA, born 1970, American citizen, joined Bystronic in March 2016

Dr. Song You joined the Bystronic Group as Representative Director and President of Bystronic China in March 2016. His responsibilities have included sales, services, marketing, R&D, business development, and production in China. Prior to joining Bystronic, Dr. Song You held various management positions with the Delphi Corporation and the SPX Corporation in the US and China, most recently as Vice President of the SPX Corporation in charge of the Asia Pacific region. He has an outstanding track record with responsibilities ranging from engineering and R&D to operations, and from sales and markets to general management.

Business Unit Services

Eamon Doherty,  Chief Service Officer (CSO)
Eamon Doherty,
Chief Service Officer (CSO)

Degrees in Business Administration, born 1968, Irish citizen, joined Bystronic in October 2016

Eamon Doherty has recently taken up the role of Chief Service Officer, responsible for the Business Unit of Service, encompassing both commercial aspects and the duty of customer satisfaction and enhancement throughout all technologies. He joined Bystronic in 2016 responsible for Commercial Excellence, supporting the organization on its journey towards world-class service. From 1994 to 2016, he worked for Ecolab Inc. a global organization that develops and offers services, technology and systems within the chemical industry. During this time, he held various management positions, finally as Vice President of North & Western Europe.

Extended Executive Committee

Global Sales

Johan Elster,  President EMEA Region, Chief Sales Officer
Johan Elster,
President EMEA Region, Chief Sales Officer

Dipl. Ing. ETH (mechanical engineering), born 1964, Norwegian citizen, joined Bystronic in October 1996

Johan Elster has been President EMEA Region since January 2021. In this function, he is responsible for P&L of all European Group entities. In addition, he holds the functional position of Chief Sales Officer, responsible for global sales. Johan Elster joined Bystronic in October 1996 as Managing Director of Bystronic Scandinavia. From 2007 to 2008, he held the position of Head of Market Region Northern Europe and from 2009 to 2012 of President of Market Division NAFTA and Europe North. Between 2013 and 2020, he was President of Business Unit Markets, responsible for all markets except China. Prior to joining Bystronic, Johan Elster was Commissioning and Startup Manager at Ems Inventa AG. Johan Elster has more than 25 years of experience in sales and service in the sheet metal industry.

Global HR

Nicole Progin,  Chief Human Resources Officer (CHRO)
Nicole Progin,
Chief Human Resources Officer (CHRO)

Master of Science in Business & Economics, University of Berne, born 1972, Swiss citizen, joined Bystronic in May 2013

Nicole Progin was appointed Chief Human Resources Officer in May 2013. Prior to joining Bystronic, she held various HR management positions in different industries such as logistics automation, healthcare, and IT. She has more than 20 years’ experience in strategic and operative HR Management. Before joining Bystronic, she was Head of Human Resources Switzerland and EMEA at Swisslog AG in Buchs, Switzerland. Nicole Progin holds a Master of Science in Business and Economics from the University of Bern and has completed a number of advanced training courses in the field of HR.

Global R & D

Dr. Christoph Rüttimann,  Chief Technology Officer (CTO)
Dr. Christoph Rüttimann,
Chief Technology Officer (CTO)

PhD, born 1979, Swiss citizen, joined Bystronic in November 2017

Dr. Christoph Rüttimann has been Chief Technology Officer (CTO) since November 2017. In this position, he is responsible for Bystronic’s global product development and corporate innovation activities. Prior to joining Bystronic, he held several positions as Head of Customer Application and Head of Research & Development, most recently with TRUMPF Laser Marking Systems. With more than 15 years of experience, Dr. Christoph Rüttimann has excellent knowledge of industrial engineering and technology management. In addition, he is a member of the innovation council of Innosuisse, the Swiss Innovation Agency.

Global Solutions

Alberto Martinez,  Chief Digital Officer (CDO) and Head of Competence Center Software Services
Alberto Martinez,
Chief Digital Officer (CDO) and Head of Competence Center Software Services

Computer Engineer (University of Deusto), MBA (IESE Business School), born 1971, Spanish citizen, joined Bystronic in September 2018

Alberto Martinez has been leading the Competence Center Software Services since September 2018 and the Solutions Center since August 2020. As Chief Digital Officer (CDO), he is also responsible for digital transformation at Bystronic as well as for the Global IT department. Prior to joining Bystronic, Alberto Martinez worked as a software engineer at Lantek, starting in 1999 as Chief Technical Officer (CTO) and most recently as CEO from 2004 to 2018. He has profound knowledge of the sheet metal processing industry and more than 25 years of experience in the field of software.

Global Operations

Marco Vinanti,  Chief Operating Officer (COO)
Marco Vinanti,
Chief Operating Officer (COO)

Engineer Operation and Production HTL, Business Administration FH, born 1973, Swiss citizen, joined Bystronic in October 2010

Marco Vinanti has been Chief Operating Officer (COO) since January 2021. He is responsible for all production plants worldwide including our Shared Service Center. Previously, he was in charge of Bystronic Laser AG and responsible for the Competence Center Cutting since 2015. He joined the company in 2010 as Head of Production. Prior to this, he held various management positions in a number of industries, such as power tools, medical devices, and mechanical engineering. His expertise covers all aspects of leadership in P&L, strategy, operations, business excellence, project and product management.

ESG & Corporate Communications

Michael Präger, Group Chief Communications and ESG Officer
Michael Präger,
Group Chief Communications and ESG Officer

Master's degree in communications and economics, MBA, born in 1973, German citizen, joined Bystronic in March 2021

Michael Präger, Group Chief Communications and ESG Officer, has been head of worldwide Corporate Communications, Brand Management, Marketing Communications, and Sustainability for the Bystronic Group since March 2021. Prior to joining Bystronic, he held leadership roles in communications and sustainability in the USA and in Europe, at companies such as Alcoa, Eaton Corp., and the packaging manufacturer Owens-Illinois. Within the field of ESG (Environment, Social & Governance), Michael Präger has recently advised customers around the world through his consulting firm, in the development and integration of ESG strategies.

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